PRODUCT LAUNCHES From initial sales materials and press kits to product releases to paid advertising, we assist clients in rolling out new products for a wide range of industries.

Traditionally, new products are introduced to the marketplace with new product releases to the print and internet trade press, trade show appearances, and a targeted advertising program for that particular product. In harder-to-reach markets, focused direct mail is an economical and effective tool.

Additional services include product name research and development, and competitive product reports.

©2007 SCT Group, Inc.